By Doug Hunter
/ January 17, 2025
3 Reasons to Hire Consultants and 1 Compelling Reason not to…
As both a provider and consumer of consulting, I’ve found that hiring consultants can either be worth every dear penny that it costs or an expensive waste of resources. Here are three specific reasons to hire consultants, and one compelling...
Read More
By Doug Hunter
/ June 26, 2024
9 Steps to the Perfect New Product Name
Often, a potential customer’s first impression of a new product is driven by that product’s name. It’s important to get that right. Over my career, I’ve developed names for multiple products, and even a company. Sometimes the process went well;...
Read More
By Doug Hunter
/ May 14, 2024
AI Can Now Pick Your Colors. (That’s a good thing).
Have you ever struggled to pick the right colors for a graph, logo, or website? If so, check out this new AI-driven color palette generator I found from Muzli. . What distinguishes this tool is an interface that allows you...
Read More